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SECRET WALLS ART OF COMPETITION  2024 NATIONAL TOUR YEARBOOK

WHAT'S THE BEST WAY TO RECAP 12 CITIES, 68 ARTISTS, AND 4 MONTHS ON THE ROAD? A YEARBOOK, OF COURSE!!!
When looking for creative solutions to look at the Art of Competition Tour as a whole, I presented the concept of a Yearbook.
I felt that this format was flexible and could be separated into many different uses, such as printing and sending them to participating artists as memorabilia, selling hard copies to fans as a limited collectible, and using the informational part as a proof of concept and sales pitch to future partners. After 3 months of canvasing our artists for their experiences, collecting photos, and reviewing statistics, the 2024 yearbook is a celebration of Secret Walls as both an experience and a community.
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